Long Term Purpose of the Journey

• Immediate action for protection and growth of the remaining 33 breeds of Indian cows.
• Take appropriate action to stop encroachment of grazing land.
• Show the path of organic farming and check farmers’ suicide.
• Stop uncontrolled migration of villagers to towns and cities.
• Educate the farmer that cow is not giver of milk alone. It is important that it is the farmers’ responsibility to care and protect the cow.
• Educate the farmer about the gains of using oxen for farming and positive effects of organic farming.
• Develop products related with cow. Create market for products from cow urine and dung.
• Conduct serious research on the above.
• Encourage agriculture related handicraft.
• Understand the divine nature of cow.
• Prosperity of villages by devotion to cow, progress of the nation from that of villages, leading to the progress of the world.